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Communication Case Studies

Marketing & Public Relations: Jet Star
JET STARWhat happens when a well-established music production company launches a new music label in »
Public Relations: Evangelical Alliance
EVANGELICAL ALLIANCECreating and pitching story ideas to the media, setting up press interviews, wri »
Increase Our Sign-ups! DCUD
DCUDDeep Calleth Unto Deep is concerned with helping individuals lead lives from a place of emotiona »
Growing Client Base: TWPI
TWPIEvery communication strategy has an aim beyond simply raising awareness. Training With Purpose, »
Communicating Brand Name: Graduate Coach
GRADUATE COACHWe’ve managed the on and offline communication strategy for Graduate Coach since its »
Public Relations: Barnardos
BARNARDO'SDenise Roberts was appointed to manage the public relations for Barnardo's entire regional »
Content Strategy: TWPI
TWPIWhen TWPI came up with their new branding and look it naturally included a new website. Loud Voi »
Write a Letter Week
WRITE A LETTER WEEKThe national week featured on GMTV, BBC and other media, sought to encourage scho »

Content Strategy

 

Make money, turn visitors into customers and provide the right type of information wherever it matters. We provide peace of mind that your website and online presence is visible, user-friendly and accessible.


If you want your website to help you attract more of the right type of visitors (and, consequently, more sales), it must consist of

 

  • Clearly written and relevant material that informs
  • Clear instructions that direct visitors to their goal, and
  • Clear signposts to what to do if they don’t immediately find what they want

 

Do all three successfully and your content will do what it’s meant to do: it will help to grow your business or organisation.

The opposite is also true: do one or more poorly and your content will put people off and shrink what you have. It will work against you, like an enemy within. We are here to help you prevent that from happening.

How we help

We create user-friendly content that makes it a pleasure for people to do business with you. We help you to find and implement ways to ensure that visitors to your website find exactly what they are looking for as quickly as possible, or know how to find the answer to their question if it is not immediately visible.

Focusing on your visitors’ experiences helps ensure you convert the majority into a paying client or customer and/or increases the chances of them revisiting your site, instead of your competitors, whenever they are looking for what you have to offer.

Make your site a smart site

If you would like help to make your web content work smarter for you contact us with details of what you want your visitors to achieve, along with your website name, and we will produce a customised report for you.

Send us a note!

Prices

£99 report only: we will do an assessment of your site and deliver you a report outlining our findings with suggestions you can easily implement yourself

£250 report and implementation: as above but we will implement the changes on your behalf so you can get on with running your business

Prices quoted are subject to the standard of your site. The design of your website can help or hinder your content strategy. Please contact us if you are unsure.

 

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